He may have had the maximum number of hits this year, but Bollywood megastar Amitabh Bachchan feels Shah Rukh Khan is the ‘badshah’ of the Indian film industry.

"I am not the badshah of the film industry. I am only a member. Shah Rukh Khan is the badshah," Bachchan told in Seedhi Baat programme on Aaj Tak.

The actor, who celebrated his 63rd birthday recently, was replying to a question on whether he was not the badshah of Bollywood.

"The entire world considers him the badshah. His films are the most successful," he said about why he felt Shah Rukh was the number one star.

When reminded that he had a greater number of hit films than Shah Rukh, he said, "so what. Next year, his films will do better."

Bachchan, who is having a remarkable run as an actor at present and whose biggest releases this year include Banti aur Babli, Sarkar, Black and Waqt, said he would go on acting until he was physically worn.

"I am basically a man who is looking for acting challenges, looking for work. And I will keep working till I get physically worn," he said when asked about the different kind of roles he was getting to play now in the latter half of his career.

Bachchan also said he enjoyed working with the new generation of directors and producers as they had fresh ideas about filmmaking.

"While our films are watched by 3.8 billion people, Hollywood films have an audience of about 3.2 or 3.6 billion people," Bachchan said.

About the bad patch in his life, when his company ABCL was under heavy debts, he said he got to learn a lot from the bad times. "I hope I have learned from the mistakes and won’t make the same mistakes again," he said, also thanking friends such as Amar Singh, ‘Sahara shri’ and Anil Ambani for their "moral support."

Further on his second coming in films, he said for certain roles, such as in the directed movie Black, he was willing to work for no money.

The ‘angry young man’ of yesteryears, when asked about how life was on the wrong side of 60, said he worked hard to keep fit. He said he now had a gym at home, where he exercised everyday and made it a point to eat the right kind of food.

And recalling the words of his late father, famous Hindi poet Harivanshrai Bachchan, he said he never dwelled on his achievements, but as his ‘babuji’ used to tell him, he considered life to be an endless journey of struggles.

__________________
I don't have an attitude problem. You have a perception problem.

If you can't see the bright side of life, polish the dull side.

Never argue with a fool. People might not know the difference.

When you're right, no one remembers. When you're wrong, no one forgets.

Not only does Shah Rukh Khan rule the silver screen, but he is also the badshah of some of India's biggest brands.


SRK has another brand to add to his long list of endorsements. The King Khan will reportedly be paid Rs.5 crore every year for his association with this brand. The brand is known for having the most number of celebrity endorsers including Madhuri Dixit, Raveena Tandon, Sunny Deol, cricket captain Sourav Ganguly and also Amitabh Bachchan. The company in question is Emami.

Shah Rukh's ad campaigns may include ads for Chyawanprash and few other herbal healthcare products as well. The Kolkata based Emami gets more than half of its revenues from their personal healthcare range. Other brands endorsed by Shah Rukh Khan include Pepsi, Hyundai, Airtel, Videocon, Sun Feast, Tag Heur and Mayur Suitings.

__________________
I don't have an attitude problem. You have a perception problem.

If you can't see the bright side of life, polish the dull side.

Never argue with a fool. People might not know the difference.

When you're right, no one remembers. When you're wrong, no one forgets.

SHAH RUKH KHAN and YASH RAJ FILMS' FORTHCOMING PROJECT

Shah Rukh Khan will star in the lead in yet another Yash Raj Films project to be launched shortly. This film will be directed by Shimit Amin and written by Jaideep Sahni.

Shah Rukh Khan and Yash Raj Films have made various memorable films together - beginning with Darr, followed by Dilwale Dulhania Le Jayenge, Dil To Pagal Hai, Mohabbatein and Veer-Zaara. Indeed a great track record together.

Other casts and credits of the new film, produced by Aditya Chopra
are in the process of being finalized.

The shooting of this yet untitled film is to commence in mid 2006.

thanx Ankit...

__________________
I don't have an attitude problem. You have a perception problem.

If you can't see the bright side of life, polish the dull side.

Never argue with a fool. People might not know the difference.

When you're right, no one remembers. When you're wrong, no one forgets.

Shah Rukh Khan celebrated his 40th birthday at a New York hotel with NRI hotelier Vikram Chatwal, new-age guru Deepak Chopra and NRI businessman and Vikram's father Sant Singh Chatwal on November 2.
Khan is currently in NYC shooting for Karan Johar's multi-starrer, Kabhi Alvida Na Kehna, featuring Amitabh and Abhishek Bachchan, Preity Zinta, Rani Mukerji and Arjun Rampal.

__________________
I don't have an attitude problem. You have a perception problem.

If you can't see the bright side of life, polish the dull side.

Never argue with a fool. People might not know the difference.

When you're right, no one remembers. When you're wrong, no one forgets.

Doctor seeks Shah Rukh Khan's help to check tobacco smoking

The Minister for Health and Family Welfare, Dr.Anbumani Ramadoss has sought the cooperation of the popular actor Shahrukh Khan to check tobacco smoking.
In a letter just written to Shahrukh Khan, the Minister welcomed his pledge to give up smoking on the eve of his 40th birthday. It is needless to say that such a public health pronouncement by a charishmatic personality like Shahrukh Khan, will go a long way in inspiring and protecting the youth of our country from getting addicted to the use of tobacco. Moreover, the non-smokers will also be spared from involuntary exposure to tobacco smoke if it is minimized, the Minister said.

Dr.Ramadoss also said that Shahrukh Khan’s decision comes at a time when the Government is taking a series of measures to prevent the use of tobacco in general and the dangers of smoking in particular. He pointed out that the actor must be aware that tobacco consumption continues to be a major preventable cause of death worldwide. Every year, four million people die of tobacco related causes worldwide and in South-East Asia alone, the number of such deaths exceed five lakhs i.e. one person dying every eight second.

He expressed the confidence that Shahrukh Khan’s gesture will enlighten the youth about the ill effects of cigarette smoking and help in improving public health.

__________________
I don't have an attitude problem. You have a perception problem.

If you can't see the bright side of life, polish the dull side.

Never argue with a fool. People might not know the difference.

When you're right, no one remembers. When you're wrong, no one forgets.